TYRETALK SAFETY CIC
Specialist Tyre, Vehicle Safety & ADAS Education
Helping motorists and the next generation of automotive professionals better understand the critical relationship between tyres, vehicle behaviour and modern safety systems.
Automotive Education | Young Driver Education | Industry Training
TYRETALK SAFETY CIC
Company Number: 17225713
Why Tyretalk Safety CIC Exists
Modern vehicles are safer than ever before, yet most drivers are never taught how dramatically tyres can affect braking, grip, vehicle control and the effectiveness of the safety systems designed to protect them.
Tyretalk Safety CIC was created to help close that gap through practical, real-world tyre safety education designed to improve driver understanding before critical situations occur on the road
Most drivers believe that if a tyre is legal, it must be safe.
The reality is very different.
Tyres can vary dramatically in:
- Wet grip
- Braking performance
- Vehicle stability
- Emergency handling
Yet very few motorists are ever told this before making tyre purchasing decisions.
Automotive Education
Specialist Tyre, Vehicle Dynamics & ADAS Education for Automotive Students
Tyretalk brings real-world tyre performance and vehicle-safety knowledge into FE, HE and automotive training environments.
Sessions go beyond basic tyre inspection to help future technicians understand the relationship between tyres, vehicle behaviour, ABS, ESC, ADAS and the workshop decisions they will make throughout their careers.
Specialist Education Rate: £250 + travel
Find out more →
Young Drivers Are Most At Risk
Young Driver Education
Young and inexperienced drivers can be particularly vulnerable to loss-of-control situations, especially on wet and higher-speed rural roads.
Tyretalk delivers engaging road-safety sessions helping young motorists understand tyre performance, available grip, vehicle control and the limitations of modern safety systems.
Evidence Behind Tyretalk
“Two tyres may both be fully legal, yet behave completely differently in wet or emergency/challenging conditions.”
Insights from collision investigation and insurance claim analysis suggest tyre choice frequently plays an important contributory role in serious collisions.
In one review of approximately 350 fatal or life-changing collision cases:
- Around 90% of vehicles involved were fitted with low-cost budget tyres
- Many vehicles had mixed tyre brands across axles
- In many cases, the worst tyres were fitted to the rear of the vehicle
Tyretalk exists to raise awareness of these hidden risks before drivers encounter them on the road.
Why Tyretalk Is Different
Tyretalk combines:
- 15+ years motorsport and driver training experience
- Vehicle dynamics and safety system expertise
- Tyre industry technical training experience
- Real-world understanding of tyre behaviour in challenging conditions
This unique combination allows Tyretalk to deliver genuinely eye-opening safety sessions that many attendees describe as shocking, memorable and life-changing
Working Together to Improve Road Safety
Automotive Education
FE, HE, apprenticeships and specialist automotive training.
Young Driver Education
Colleges, universities, sixth forms and community programmes.
Industry & Fleet Training
Automotive businesses, fleets and professional organisations.
Partners & Sponsors
Supporting wider delivery of Tyretalk's collision-prevention work.
Together, we can help drivers better understand one of the most overlooked factors in road safety.
Interested in supporting wider delivery?
Tyretalk also works with organisations interested in supporting wider tyre-safety and young-driver education.
Better Tyre Knowledge. Safer Roads
